Product Strategy & 3-Year Direction

Strategic Clarity

A strong product strategy connects customer problems to business outcomes. I work with founders and executive teams to define a credible 3-year product direction that balances ambition with execution reality. This isn't about creating beautiful slide decks—it's about establishing a strategic framework that guides decision-making and resource allocation.

My Approach

I start by understanding your business model, customer segments, and competitive landscape. Then I work with your team to articulate a product strategy that's grounded in customer value and tied directly to business metrics. The output is a clear strategic framework that your product organisation can use to make consistent, aligned decisions.

What You'll Get

• A clear product strategy document tied to business outcomes
• 3-year product vision and roadmap framework
• Strategic decision-making framework for your team
• Alignment across stakeholders and leadership
• Clear articulation of product-market fit and positioning